The Suffolk News-Herald announced Tuesday plans to hold an audience-based fundraiser next Wednesday in support of Suffolk Rockin’ Relay.

The fundraiser, named “Give Five on the Fifth,” challenges each of the company’s daily newspaper and online readers to give $5 to the local Relay for Life and help defeat cancer.

“With our daily newspaper, our magazine, our Web site and social media outlets, we reach every corner of the Suffolk community,” Suffolk News-Herald editor Tim Reeves said. “We felt that reach gives us the unique ability to not only to raise awareness for the upcoming Relay for Life, but also to raise some money.”

The one-day fundraising event is aimed at generating as much money as possible during normal business hours on Wednesday, May 5.

“We are going to put the full weight of our products behind promoting this fundraiser and see just how much we can raise in one day,” Reeves said. “We’re really excited to see what happens.”

Residents can donate to the “Give Five on the Fifth” in one of two ways. First, they can donate by visiting the Suffolk News-Herald office on 130 S. Saratoga St. between 8:30 a.m. and 5 p.m. Or, those wishing to donate can call the office at 539-3437 between the same hours and donate $5 by using their credit card or debit card.

“The Suffolk Rockin’ Relay leadership has done an amazing job getting the word out about the event and the dozens of teams have worked extremely hard to raise money for cancer research,” Reeves said. “We are proud to support each of their efforts by promoting their events and celebrating their successes.”

Each person who donates to the “Give Five on the Fifth” effort will have their name listed among donors in a special advertisement scheduled for an upcoming edition of the Suffolk News-Herald.

For more information, contact the Suffolk News-Herald at 539-3437.