Men will once again put on their best heels, skirts and makeup to fundraise in style this March.

Nansemond River Pilot Club members are seeking men for their 18th annual Womanless Beauty Pageant, which will be held at 6 p.m. March 10 at Liberty Baptist Church, 116 Romans Road.

The event raises money for the American Cancer Society’s Relay for Life through ticket sales, a silent auction, sponsorships and donations. Country singer Colton James will perform, and food will be provided by Carrabba’s.

Each well-dressed man will compete to be Ms. Relay for Life 2018. They will be judged based on their outfits, question responses and a talent competition that invites all sorts of skills, according to Becky Adams with the Pilot Club.

“We’ve had talent anywhere from lip-syncing to belly dancing and clogging,” Adams said. “We’ve had it all.”

A luminary ceremony honoring cancer survivors, and those who have lost their battle to cancer, will be held. Luminaries will be sold for $5 each.

The club has raised more than $100,000 over the past 17 years between the event and other fundraising efforts, Adams said.

She said the event typically sells out with 450 tickets sold and eight to 10 contestants on average. The club raised $11,000 during the 2017 evening, and their biggest was $13,000 several years ago, she said.

“We try to surpass our goal every year,” she said.

The deadline to sign up as a contestant is Feb. 20, and tickets will be sold up to March 9. Tickets are $20 and can be purchased at Suffolk Insurance at 202 Market St.

Call 539-9988 or email becky@suffolkinsurance.com for information.