Jones firm ranked top by magazine

Published 12:00 am Sunday, December 26, 2004

Staff report

For the 12th consecutive year, Edward Jones ranked No. 1 in Registered Representative magazine’s annual survey of the nation’s seven largest financial services firms. The magazine randomly selects brokers nationwide and asks them to rank their firms in various categories.

&uot;The firm received verbal praise for its unwavering business focus and for its attention to the needs of its reps, including its longstanding policy of providing full-time assistant paid for by the firm,&uot; according to the magazine’s December 2004 issue. The firm’s ranking on &uot;support&uot; topped all other firms, the magazine reported.

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Edward Jones investment representatives gave the firm its highest scores in 14 of the 20 categories in which it was rated. Some of those categories include: ongoing training, client account statements, quality of the products offered, management and the firm’s strategic focus.

&uot;The firm’s steady, conservative approach was consistently lauded by reps,&uot; the magazine reported. While it’s always an honor to be recognized by a national publication, this particularly ranking is significant for a variety of reasons.

&uot;This ranking is formed by the opinions of our investment representatives-the people who meet with clients every day,&uot; said Joe Garlitz, a Suffolk Edward Jones investment representative. &uot;That makes it a good measure of how well we are serving our clients, which gives this ranking even greater significance.&uot;

Garlitz said that he is particularly proud of the No. 1 ranking because of the number of years Edward Jones has achieved this honor.

&uot;Twelve years is no coincidence,&uot; Garlitz said. &uot;We are doing things differently at Edward Jones, and we are proud of that distinction.&uot;

Edward Jones, the only major financial services firm advising individual investors exclusively, traces its roots to 1871 and currently serves more than six million clients. The firm offers its clients a variety of investments, including certificates of deposit, tabable and non-taxable bonds, stocks and mutual funds.

The largest firm in the nation in terms of branch offices, Edward Jones currently has more than 9,000 offices n the U.S. and through its affiliates, in Canada and the United Kingdom.

The Edward Jones interactive Web site is located at www.edwardjones.com.